YK Pao School
Editorial Design
YK Pao School

There’s nothing wrong with the basic ‘yearbook’ formula. But a yearbook can be so much more.

Zest is the 2016 yearbook for the secondary campus. The project looked at changing what a yearbook can mean for its readers. The project focused on the amazing energy of the campus. To capture this ‘zest’ that is a result of positive attitude, appreciation and curiosity, colour became the central idea to the design of this publication. From a campus wide colour fight to the printed neon-spot pink contrasted with the matte-black cover of the publication, the project utilised an arsenal of production methods in conjunction to visual content to fully capture and express the emotions associated with the idea of zest.